Wine and gastronomy

Land of flavours…

A sun-kissed land, Provence produces juicy fruit and vegetables bursting with flavour and aromas you will only find in this region. Herbs from the maquis (wild thyme, rosemary, bay leaves, sage…) come together with fish from the Mediterranean Sea (bouillabaisse) and meat from the hills (lamb, casseroles). The region is famous for its produce: an invitation for a gourmet tour !

Markets of Provence

Markets in Provence tend to follow the seasons, so you will find tomatoes straight off the vine in summer and mushrooms galore in autumn. All the municipalities have their own weekly markets. They are picturesque and inviting, regular in some villages, occasional in others but always an opportunity to meet local producers whose products will delight your taste buds.

Every market is a bracing promenade among colourful stalls of particular fragrances; plump, multi-coloured vegetables, sun-soaked fruit, aromatic herbs and fish from the morning’s catch. There are daily fish markets, including the fish auction down in Cavalaire harbour, every morning near Place aux Herbes in Saint-Tropez, and the fish stalls at the harbour in Sainte-Maxime - it’s a veritable feast for the eyes before the palette.

The Wines of Provence

Set in the heart of Provence, the Var's vineyards are the oldest in France. The Phoenicians introduced the first vines into Provence in around 600 BC. The vineyards expanded under Roman rule, and the first wines produced were rosés. Wine growing is hence a time-honoured tradition here, and the Var is currently the world's leading producer of fine rosé wines, born out of a long experience and in-depth research focusing first and foremost on quality. But Provence doesn't just produce rosé wines - its reds and whites are also widely reputed. The Var is home to no less than three Appellations d'Origine Contrôlée: Bandol, Côtes de Provence and Côteaux Varois. The Var also produces five "Vins de Pays".

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